ART DIRECTION & DESIGN
HOWLER BROS: HEED THE CALL FA/W 23’
CLIENT ASK |
Howler Bros was looking for a refresh to their new fall/winter 23’ collection. They asked for some social and web assets for their landing page and Instagram.
INSIGHT |
Howler Bro’s show that the outdoors can be fun and fashionable at the same time. It can be edgy yet refined making it a staple in anyones collection.
SOLUTION |
To show this refined edginess, the design that we came up with was to invoke the textural roughness of nature paired with refined clean lines, layered with modern typography.
